Urban is an attitude
About Knog
Born in Melbourne enjoyed the world over
While our products flash and ding and lighten up the world, we are a proudly Australian design business founded in 2002. Our home is in Melbourne, but we’ve taken flight all over the world.
Co-founders Hugo Davidson (designer) and Mal McKechnie (engineer) started working together long before Knog. They’ve always shared the same vision: to make unboring things.
Knog makes innovative products that inspire people to explore the great outdoors on foot or two wheels.
Knog team
Our diversity, is our strength
At Knog we celebrate diversity in all its glorious forms. With a team that comes from all over the world with a plethora of different skills and experiences. It is our collectively shared value of being obsessed with making the best products possible, that keeps us as one.
Knog Video
Obsession 106 seconds
The word obsession often gets a bad rap, frequently obsession is associated with being a negative emotion. Here is a short video that examines how obsession can also be positive mindset, particularly when tackling difficult challenges in life.
Cobber - Ray
Cobber - Ray 25 seconds
Lil' Cobber Rear produces an incredible 330º of light, so you'll be clearly seen from all angles.
Obsession
Awards
Our products have been recognised around the globe.
-
2019 Eurobike Award Gold
for the Cobber -
2019 Outdoor Retailer
Best of Show -
2019 Australian Good Design Award Gold
for the Cobber -
2019 Australian Good Design Award
for the Bandicoot -
2018 Eurobike Award
for the Plus
-
2016 Premiers Design Award winner
For the Oi Bell -
2016 Australian Good Design Award
for the Oi Bell -
2011 BikeBiz Awards
Best Accessory Brand -
2007 Australian Design Awards
Overall Winner -
2006 Australian Design Awards
Textiles Winner
-
2005 Australian Design Awards
Business Products Winner -
2005 ISPO BrandNew Awards
Best New International Sports Brand -
2005 iF Product Design Award - Silver
for the Frog -
2005 Red Dot Award
for the Frog -
2004 Australian Design Awards
Business Products Winner
Our obsession, is your freedom
Knog has been designing innovative products since 2002. In all that time, we’ve never made a product that encourages you to chill indoors. We want you to go out. We want to be with you in the rain, in the sun, lighting up dark laneways, helping you see, and helping you be heard. We design products so we’re with you on the town, on the road, and in the wilderness.
